Branding & Brand Management

Branding & Brand Management Bangkok

brand positioning and brand story are the beginning
What is branding?

Build your brand’s strong foundation with a leading Branding Agency in Thailand

From the Ground up. Solid from the Core.

As a branding agency Thailand, we put emphasis on this critical foundation of any marketing & communications plan and activities. Brand positioning and communication stories are the starting points of the Marketing Lifeline; which includes:

Realistic, Effective, and Communicative:

  • Consultancy
  • Branding Positioning
  • Brand Strategy
  • Brand Promise
  • Brand Architecture
  • Brand DNA
  • Brand Archetype
  • The customer experience from brand experience
  • Brand storyline
  • Consumers’ insight

Bring it to Life:

  • Naming
  • Brand Personality
  • Tone of Voice
  • Logo creation
  • Brand identity/ corporate identity
  • Intelligent creatives

 

OUR CLIENTS

Sample Branding & Brand Management Work

Other Services

 

Marketing Consulting & Communication Services
AI Consulting & Solutions
Public Relations & Influencer Marketing
Social media service
Social Media, TikTok Marketing
AI digital
Digital Marketing

NICE TO KNOW

What is Branding & why we need it?

Many have mistaken Branding for something that can be visually experienced, while branding actually is key to connecting consumers to the products or services that the brand has to offer. Good branding builds relationships, create recognition and memorable impression and most importantly correct expectation.  Once all of those intangible elements are in place, trust is created and in turn leads to brand loyalty and profitability.

What is Brand Positioning?

Think of brand positioning as a filing system, but in your consumers’ minds.  Kotler defined brand positioning as “the act of designing the company’s offering and image to occupy a distinctive place in the mind of the target market”.  To be there, to be remembered, to be on top of mind, the consumers have to be able to differentiate the brand’s unique selling points from competitors and perceive the brand in the way that we intend them to.

Effective branding in Thailand is a key element in ensuring your company resonates with your target audience. And while branding can help attract new customers and short-term revenue, it can also boost customer loyalty, keeping your business healthy in the long term.

PaM++ is a professional brand consultant in Thailand that can help your business to flourish. With our expertise and experience, our team will help to build a brand identity that will help you become established in your market. And if you think your existing brand needs an overhaul, we will be more than happy to help.

The importance of Logo & Brand Identity?

Logo and brand identity gives your brand a personality, and it also tells the brand story without saying a word.  Hence, good logo and brand identity must be created based on brand DNA, brand values and brand personality.  They support the entire storytelling process; taking the consumers to next level of experiencing and recognizing the brand.

What makes PaM++ different from other Branding Agency

We take pride in being strategists first and implementers second.  We believe in creating a strong foundation of the brand.  We never jump into the ‘quick fix’ solutions or actions randomly, as they are not only short-lived, but also not wise use of marketing budget. Long term goals must be met as well as short term ones, and they must have different facets to them.  Awareness could be the number one goal of marketing, but we always take a step further and ask, “how does that awareness lead to conversion and brand penetration?”.  We never stop at “good enough”.

Over the years, we have developed a reputation as a go-to name for branding in Bangkok, and we have worked with some of the biggest names in the country. Our team pours passion into every new challenge to deliver the results you want, so we maintain our reputation for years into the future. We also focus on aiming for realistic targets that will help put your business on the map.

In addition to branding, PaM++ also has marketing experts who can help your business generate more revenue. We tap into the powerful potential of social media and influencer marketing to help enhance your visibility, and our public relations team will help ensure you maintain a good relationship with your target audience.

If you would like to know more about our branding services, then we will be happy to hear from you. Get in touch so we can learn more about your business and how we can help your brand flourish.