Marketing Myth in Hospitality Industry

A holistic approach is the way to go, Integrated Marketing Communication ((IMC) or simply put, [...]

Public Relations to Earth

Where some PR professionals go wrong with hotel marketing and the most important asset for [...]

Hotel Consultant to the Rescue : Hotels VS. COVID

Covid-19 has affected everyone globally.  Tourism and hospitality industries have been hit over and over.

Branding Dilemma : Chain vs. Local brands

The Inevitable Feud Between Chain Managed vs. Locally Branded Hotel Management Model. The Owners Choose [...]